the agenda

Off the Record is an independent, community-focused platform dedicated to verifying local conversations, investigating claims, and providing accurate, up-to-date information on matters affecting the Lufkin community.

In a town where word travels fast, accuracy matters. Off the Record exists to fact-check circulating claims, investigate situations upon request, and present information with context—without bias, agendas, or sensationalism.

In addition to verification and investigation, the platform keeps readers informed on community happenings and publicly available local court proceedings. Information is presented clearly and responsibly, with an emphasis on facts rather than speculation.

This is not a gossip site or a drama outlet. Submissions are reviewed, sources are evaluated, and information is cross-checked before publication. When claims cannot be verified, that is stated openly. When information is incorrect, corrections are made transparently.

Off the Record operates independently to maintain neutrality and integrity. The mission is simple: facts over noise, transparency over speculation, and responsible reporting that respects both the community and the truth.

If it’s being talked about, it’s worth getting right.

ethics and guidelines

  • We verify information before publication using credible sources and publicly available records whenever possible. Claims are cross-checked, and context is prioritized. If information cannot be confirmed, it is clearly labeled as unverified.

  • We will do our best to avoid personal attacks, and unnecessary exposure. This does not mean individual names will not be mentioned, because they will if it pertains to the story at hand but we do recognize that they are real people, and will do what we can to remain sensitive to how our content will effect them. We will not treat private individuals as public figures.

  • We combine a thoughtful, human-centered approach with clear communication and reliable results. It’s not just what we do—it’s how we do it that sets us apart.

  • You can reach us anytime via our contact page or email. We aim to respond quickly—usually within one business day.